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The news site of Robert Morris University

RMU Sentry Media

The news site of Robert Morris University

RMU Sentry Media

The news site of Robert Morris University

RMU Sentry Media

F.A.M.E PR

Annalise Farina
November 19, 2013

26/10/2013 The highlight of the day for me was the Fame PR session conducted by; Nicole Garner who is the PR specialist at her firm ‘The Garner Circle.’ Her expertise covers ranges from fashion PR practice, to Entertainment, to Event Marketing, to lifestyle and sports...

Keynote Addess

Annalise Farina
November 19, 2013

26/10/2013 At 9:15 I attended the introductory session known as the keynote address. There were approximately 1,100 students who attended this session. The main purpose of this keynote address was to introduce the PRSSA committee, college chapters and volunteers. There was...

My First Experience at a National PR Conference in the USA.

Annalise Farina
November 19, 2013

25/10/13 Tonight, our Robert Morris University Public Relations team attended the Ivy Lee Club opening event at the Loews Hotel; Philadelphia. The theme was 1920’s, so most attendees were dressed as flappers and mobsters wearing feather boas and fedoras. It had a very ‘Great...

Warner Brothers

Jennifer Eberly
November 19, 2013

It’s the very last session of the conference and my eyelids are falling and my feet are aching from the poor decision of wearing five-inch heels all day. As I drag myself into the conference room, a wall of people trying to find a seat greets me at the doorway. I guess coming...

Career Development Session

Tori Della Valle
November 17, 2013

October 28, 2013 12:20 p.m. - 2 p.m. Today we went to the Career Development Session. It was really exciting because there were a lot of PR agencies and firms there. We walked in with our resumes and business cards and were ready to take care of business. We talked to...

Warner Bros. TV

Tori Della Valle
November 17, 2013

Session 6 October 27, 2013 3:30 p.m. – 4:30 p.m. Our last and final session for the Conference was looking into Entertainment PR with the Senior VP (Tammy Golihew) and the Director, Publicity Initiatives (Jeff Tobler). The two oversee more than 50 shows. Safe to say,...

Spicy Presentations!

Tori Della Valle
November 17, 2013

Session 5 October 27, 2013 11:00 a.m. – 12:00 p.m. Today we learned how to Spice Up Our Presentation Skills with John V. Trahan! There are 3 P’s of Presentations: People, Purpose, and Passion. If you don’t have these three P’s your presentations can’t be spicy....

From Concept to Completion: Event Planning

Tori Della Valle
November 17, 2013

Session 4 October 26, 2013 4:00 p.m. – 5:00 p.m. Scott Mirkin, President of ESM Productions, gave us an insider view to Event Planning. I was really excited for this session because Event Planning is ultimately what I want to do. Scott stated “producers take dollars...

Spice it Up!

Jennifer Eberly
November 5, 2013

“It’s not what people say, it’s how they make you feel,” said our second presenter of the day. His loud, confident demeanor were as outspoken as the red suspenders that beamed from his suit. Our presenter was Dr. Joseph Trahan III; he was showing us how to ‘Spice...

Living Legends

Jennifer Eberly
November 4, 2013

The next morning was a little rough to say the least. Exhausted from traveling, and going to sessions all day, my classmates and I were too tired to go to sleep so of course we stayed up late watching scary movies. I didn’t want to believe my alarm clock when it yelled...