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RMU Sentry Media

The news site of Robert Morris University

RMU Sentry Media

The news site of Robert Morris University

RMU Sentry Media

All content by Annalise Farina

Crisis Communication

Annalise Farina November 19, 2013

27/10/2013 Crisis communication has always been of interest for me. As soon as I heard that the team behind the crisis management at LIVESTORNG (the foundation founded by Neil Armstrong) were presenting, I knew it was going to be beneficial session....

Corporate Social Responsibility- Is This My Future Calling?

Annalise Farina November 19, 2013

27/10/2013 My favorite session of the week was the seminar about the role of corporate social responsibility (CSR) in Public Relations practice. Dr. Daniel Korschun of Drexel University and Jennifer Gazzero; the sustainability analyst at FMC were the...

Meeting The Living Legends Of PR

Annalise Farina November 19, 2013

27/10/2013 This keynote address was titled ‘Meet the Living Legends of Public Relations,’ so obviously I though that this session would be very interesting and beneficial, however, this was not completely true. The Keynote speakers were of great...

Event Planning: From Concept to Completion

Annalise Farina November 19, 2013

26/10/2013 The event-planning seminar seemed to have a lot of people’s attention. All the set seats were filled and there were many people sitting between the aisles on the floor just so they could hear all about the process of event planning. Scott...

The CEO of YOU!

Annalise Farina November 19, 2013

26/10/2013 This session had the interest of many people. All the seats were full in this session with people leaning on the walls around the room so that they could listen in to what Jason Mollica had to say. Jason was a really engaging speaker who...

F.A.M.E PR

Annalise Farina November 19, 2013

26/10/2013 The highlight of the day for me was the Fame PR session conducted by; Nicole Garner who is the PR specialist at her firm ‘The Garner Circle.’ Her expertise covers ranges from fashion PR practice, to Entertainment, to Event Marketing,...

Keynote Addess

Annalise Farina November 19, 2013

26/10/2013 At 9:15 I attended the introductory session known as the keynote address. There were approximately 1,100 students who attended this session. The main purpose of this keynote address was to introduce the PRSSA committee, college chapters...

My First Experience at a National PR Conference in the USA.

Annalise Farina November 19, 2013

25/10/13 Tonight, our Robert Morris University Public Relations team attended the Ivy Lee Club opening event at the Loews Hotel; Philadelphia. The theme was 1920’s, so most attendees were dressed as flappers and mobsters wearing feather boas and...